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Role: Art Direction, Concept + Design
Creative Director: Avery Robinson
Associate Creative Director: Sam Morales
Copywriter: Misty Hopwood -
Los Cabos needed a fresh new brand campaign for 2024-26, so we created them a refined and rejuvenating concept that highlights the luxuries of the destination. Focusing the imagery on both big and little moments, bold and classy typography and witty statements, this campaign concept makes it easy to envision yourself on the beach sipping a cocktail in Cabo.